Introduction Empowering individuals Working together Operating sustainably Governance and engagement Appendix 2023 Environmental Repo爀琀 Approaches Inherent unce爀琀ainty Our gigaton aspiration Unce爀琀ainty is inherent to most GHG accounting Consider carbon accounting principles methodologies and results, and it increases when considering enabled emissions reductions due to a lack Established carbon accounting principles (such as well- We believe that Google has a unique For context, 1 GT is comparable to the entire annual of primary data and precise information about real-world de昀椀ned baselines and true and fair representation of 22 emissions of Japan. Helping others to reduce 1 GT of oppo爀琀unity that extends beyond reducing actions and their e昀昀ects. However, understanding the data) provide helpful insights as we develop estimation carbon equivalent emissions per year, sta爀琀ing in 2030, is the environmental impacts of our own sources, types, and magnitude of unce爀琀ainty is crucial methodologies for enabled emissions reductions. a bold aspiration focused on where we can have the most to deploy conservative estimates, inform improved data 21 operations and value chain. impact—enabling others to reduce emissions in key areas Quantify and evaluate real world action inputs, and properly interpret results. like energy and transpo爀琀ation. Our ultimate measure of The data available to us from our technology, products, In 2020, Google shared our aspiration to help others reduce success will be how much we’ve helped individuals, cities, While carbon accounting principles and these concepts or services may be several steps removed from actual, 1 gigaton (GT) of their carbon equivalent emissions annually and other pa爀琀ners to achieve their own greenhouse gas are a good sta爀琀 towards estimating enabled emissions real-world action and impact that resulted in reduced by 2030. This is an ambitious vision that we’ve set to push us (GHG) emissions reduction goals. reductions, we expect that methodologies will rapidly or avoided emissions. We’ll have to use inference and to contribute meaningfully to helping with climate solutions evolve, and we welcome the oppo爀琀unity to collaborate judgment to evaluate the e昀昀ect of those actions. beyond our own operations and value chain. Many of the solutions to achieve a gigaton of carbon with others to advance best practices. emission reductions don’t yet exist. However this ambition Challenges We initially focused on helping cities and local pushes us to innovate and be audacious in our approach The Empowering individuals and Working together governments reduce 1 GT of emissions. A key tool in this and to collaborate with others to drive systemic solutions. Unintended impacts sections include many examples of how we’re already e昀昀o爀琀 is the Environmental Insights Explorer (EIE), which We’ll share progress and learnings along the way. suppo爀琀ing and enabling individuals and pa爀琀ners to Emissions reduction e昀昀o爀琀s don’t happen in isolation. provides actionable climate and sustainability data to reduce their emissions. Actions in one industry or sector might result in net new government o昀케cials in cities and regions worldwide. It’s emissions in another. Similarly, emissions reductions in been used in multiple ways across the globe, including by Estimating impact one area can sometimes lead to increases in another. city leaders in Dublin to analyze bicycle usage and inform These are di昀케cult e昀昀ects to control for, but they must be sma爀琀 transpo爀琀ation policies, and by the city of Austin to Estimating the carbon impact of actions taken by many considered when estimating enabled emissions reductions. prioritize planting trees in areas with the highest need. millions of people, communities, and organizations will be inherently di昀케cult, imprecise, and fundamentally di昀昀erent To be琀琀er re昀氀ect the broader group of pa爀琀ners we aim to from measuring a corporate carbon footprint. However, help, we’re updating our shared ambition: it’s also useful to enable us to prioritize the most helpful solutions for others. ASPIRATION A昀琀er reviewing emerging best practices and applying our We aim to help individuals, cities, internal product measurement expe爀琀ise to advance our measurement work, we’ve identi昀椀ed a set of approaches and other pa爀琀ners collectively reduce and known challenges that will inform how we estimate 1 gigaton of their carbon equivalent enabled emissions reductions. emissions annually by 2030. The Environmental Insights Explorer makes actionable climate data available to more than 40,000 cities and regions worldwide. 11
